Capitalization in Google Serps Destination URL

Posted on by in Organic SEO

Seeing something new on google.com today, (not on google.co.uk) – there seems to be selective capitalization within the destination URL fragment displayed in organic serps:

As you can see the results look like:

Forums.seoChat.com
seoForums.org

Anyone else seeing this?

 

+ interestingly about two months ago they stopped capitalization within adwords results.  Not sure why the different approach.

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